Apple is adopting a strategy that is used extremely successfully in nature to achieve the exact opposite of what Apple wants ...

Owners of the Apple Vision Pro will be able to experience a new immersive environment, with an "Alien: Earth" scene coming to ...

Apple’s most worrisome weaknesses are on display, from a lackluster AI strategy to a string of executive departures.

On this week's episode of The MacRumors Show, we discuss Apple's roadmap for new Vision headsets and smart glasses over the ...

According to Bloomberg's Mark Gurman, the next Vision Pro could launch later this year, but it's unclear whether Apple will ...

The Apple Vision Pro could get an update at any time, but leakers are at odds on when it will be announced and what chip ...

There are three Vision series products currently in development, along with four pairs of smart glasses. A Ray-Ban Meta -style smart glasses product will see 3 million to 5 million shipments in 2027.

Target Circle Week promises back-to-school savings and deals on much more By Consumer Reports If you like shopping at Target ...

Recent reports suggested that Apple might stop working on the Vision Pro 2 in favor of the lighter (possibly cheaper) model.

Today’s Rumor Replay features an iPhone 17 Air roundup including colors, Apple’s early 2026 product lineup, M4 Vision Pro, ...

Apple revealed that it plans to release an improved version of the Vision Pro this year and an even more improved version by ...