Creative software developer Adobe Inc. launched a new generative artificial intelligence video model into public beta today, which the company claims is the first commercially safe AI video creation ...

Software company Adobe (ADBE) has launched a new artificial intelligence (AI) tool that can generate video clips for users as the company takes ...

Adobe said today that it’s bringing AI-generated video, aka the Firefly Video Model, to Adobe Premiere Pro plus its Firefly ...

Adobe Inc (NASDAQ:ADBE) shares are trading higher while the broader market moves lower following hot Consumer Price Index ...

Adobe released what it called "the industry's first commercially safe AI video generation model." ADBE stock rose on Wednesday.

The Firefly Video Model, as Adobe is calling the service, will compete against Sora, a model developed by ChatGPT creator ...