For the first time ever, Swiss pharma major Novartis is coming to the Super Bowl with an ad in its “Your Attention, Please” campaign. Hailee Steinfeld and Wanda Sykes star in this 15-second ...

Novartis has teamed up with the NFL in a multi-year partnership, marking the first such collaboration between the football ...

The National Football League (NFL) announced Novartis as its first-ever corporate pharmaceutical partner on March 13.

The Super Bowl is three days away and Novartis is gearing up for its advertising debut at the big game. The Swiss drugmaker announced last week that it will air a 60-second ad during Super Bowl LIX to ...

While the Super Bowl may not always be the ideal spot for pharma, cultural events like the Oscars can offer a more ...

The NFL has inked a multi-year deal with pharmaceutical giant Novartis, marking its first such partnership. This ...

The Swiss pharma giant – which has its U.S. headquarters in East Hanover – said it aims to encourage football fans to "proactively manage their health." ...

Public-facing conversation regarding breast cancer is grounded in historical gender bias and is an example of the disparities in healthcare that women continue to face.