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Ferrero clinches deal to acquire WK Kellogg for $3.1B, bringing Nutella and Froot Loops under one roof
The deal brings candy and cereal together under one roof as European chocolate giant Ferrero expands its US footprint.
Kellogg’s bought for $3.1B by Nutella parent company
Kellogg’s, famous for making Frosted Flakes and Froot Loops, has struck a deal to be being for $3.1 billion by the Ferrero Group, which owns Nutella and Kinder.
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Nutella maker to buy Kellogg for $3.1B, hints at future in Battle Creek
The Kellogg cereal business, an iconic Michigan brand, is being sold to Ferrero, an Italian chocolate and sweets company.
Nutella with your Corn Flakes? This cereal giant’s stock rallies on word of a $3 billion deal.
The Italian maker of Ferrero Rocher and Nutella has set its sights on WK Kellogg as the U.S. cereal maker struggles to get traction.
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