When I canvassed watch colleagues for their views on the most underrated Swiss brands, one suggested Laurent Ferrier should be “near the very top” of the list. (He was wearing a Sport Auto ...

As far as high-end Swiss watch brands go, it’s flown somewhat under ... seven different sets of hands…the list goes on! You can even add a special engraving, logo or portrait on the caseback.

In its reportExternal link analysing the 15 biggest watch brands, the WWF says its findings ... metals and purchasing certified watches. Every Swiss citizen has a Heimatort, a place of origin ...

Hayek proposed combining several Swiss watch labels under one roof as Société Suisse de Microélectronique et d’Horlogerie, or SMH. He also insisted on setting up a funkier watch brand to let ...

Breitling, which is in India for over a decade now, is among the top three Swiss luxury watch brands, he said. In 2024, India imported Swiss watches worth nearly ₹2,500 crore. Demand for Swiss ...