"Companies regularly collect customer-satisfaction measures ... they're thinking about the larger strategic questions they have." Big survey companies don't just dump a giant Excel spreadsheet ...

This survey highlights a growing trust in word-of-mouth, a preference for fresh feedback, and the critical role of owner ...

The big question is if the company is customer-centric ... perhaps it’s time that metrics and surveys change as well. Feedback and data are crucial to building a strong customer experience.

Target Corp.'s customer satisfaction results slipped a bit in 2025, according to a new index. But Best Buy Co. Inc. moved up, ...

Shep Hyken is a customer service/CX expert ... The company sends a satisfaction survey about three times a year asking about my most recent experience. As I said, they are great about 90% of ...