Many NBA players earn huge amounts of money not just from playing basketball but also through sneaker deals. These deals can ...

Curry Brand, which Curry launched in 2020, is a sub-brand of Under Armour. It was created in partnership with the NBA star ...

A signature shoe deal for some players now involves a company offering to allow them to have input, company equity and royalties for sales.

NBA stars are leaving their mark in signature kicks that turn every hardwood moment into a style statement. This year’s drops ...

Angel Reese was named the cover athlete for the NBA 2K26 WNBA Edition. To make the feat more special, Reese debuted her ...

This is Reese’s first signature sneaker line with Reebok, after signing a multiyear deal with the company last year.

WNBA players choose their kicks for multiple reasons, including how a shoe looks, feels and more. Here, they share their ...

Chicago Sky's Angel Reese perfectly recreated her NBA 2K26 cover picture while wearing her signature shoes against the Wings.

Unfortunately, Jordan and the Bulls had the last laugh. Chicago won the game by a score of 111-101. Following the game, ...

Many fans and analysts believe Dillingham, 20, could emerge as a viable option at point guard to replace 37-year-old veteran ...

A rumored look of the shoe has floated around the internet. Ionescu's last shoe, the "Sabrina 2", has reached leaps and ...

Dr. Daughtry notes the KD18 is one of the best shoes you can try from Nike (which is saying something, given the brand’s ...