Food costs are one of your most flexible ... You will need to find, make, or create a planner. Don’t over-complicate the menu planning process. There is no need for crazy color-coded charts ...

You can choose from the restaurant's menu, but you may not realize that the elements on display are directing your choice. Every aspect, including pricing displays and descriptive language, influences ...

He’s also direct about the dangers of neglecting the menu’s quality. “If you are a brand that’s very prestigious or luxury and then you’re putting out not very good food, it doesn’t ...