Although beer volumes grew ... brewer after AB InBev and Heineken, also beat analyst expectations for its 2024 earnings, thanks to the traction of its non-alcoholic drinks. Carlsberg acquired ...

This is the story of Heineken 0.0. Non-alcoholic beer was conventionally the inadequate sibling of beer. We took ours to a place that was populist and positive. We positioned 0.0 as beer with added ...

Heineken recently launched its alcohol-free beer, Heineken 0.0, in Malaysia and it has caused quite a stir. While the biggest issue raised has been the fact that it is a non-halal drink meant for ...

When it comes to ventures in non-alcoholic beer, Heineken has been a long-standing player. The Dutch brewing major launched its 0.0 variant of its namesake drink in 2017 in the Netherlands and and ...

Alcohol Action Ireland has called for ad bans to extend to non-alcoholic drinks following promotion of Guinness 0.0% during ...

Amsterdam-headquartered Heineken has been working in non-alcoholic beer for some time, launching a 0.0 version of its namesake beer in 2017 in the Netherlands and Germany. The product is today sold in ...

This is the story of Heineken 0.0. Non-alcoholic beer was conventionally the inadequate sibling of beer but Heineken took it to a place that was populist and positive. It positioned 0.0 as beer with ...