Flipkart is the largest online marketplace in India, and with it, businesses get an incredible and robust platform by which ...

We leverage this type of consumer purchase data to tailor our offerings and marketing strategies effectively. Flipkart's extensive market research and AI-driven personalisation algorithms are ...

Forward three months ahead to November, and it seems that Flipkart has had a complete change of heart in context of its app only strategy. The ecommerce giant re-launched its mobile site by the ...

Flipkart is partnering with more than 5,000 retail stores across India in an extension to its ‘SuperCoin’ rewards programme. The strengthening of the programme means that customers will be able to use ...

Soon after Snapdeal acquiring mobile recharge platform Freecharge, rival Flipkart has announced the acquisition of Appiterate, a mobile engagement and marketing automation company based out of Delhi.