Android apps with 60M+ downloads ran full-screen ads, stole credentials, and bypassed security in a large-scale ad fraud and ...

“If driving app downloads is the goal, we would recommend focusing on mobile spend first and foremost.” Chipotle used video to promote its Scarecrow mobile game For example, mobile video ads ...

Bitdefender said the malicious app campaign has resulted in more than 60 million downloads of malicious apps from the Google ...

Starbucks is running a mobile advertising campaign to increase downloads of its mobile applications. The food and beverage retailer is running ads within the Flixster iPhone app. The ads promote the ...

and advertisers are finding success in terms of app downloads through the channel. Nanigans has developed an advertising solution specific to Instagram, and clients are seeing $5.14 cost per ...

Shares of AppLovin tumbled as much as 22% on Wednesday after a pair of short seller firms published reports on the tech company, alleging a variety of fraudulent and deceptive practices.