The Earnhardts remain a force in NASCAR merchandising in 2024, with Dale Earnhardt Sr. and Dale Earnhardt Jr. both in the top ...

Dale Earnhardt and Dale Earnhardt Jr. continue to own NASCAR merchandise sales in 2024, showcasing their lasting legacy and ...

the NASCAR diecast industry and the souvenir/merchandise business see an upswing in sales. Only time will tell if Dale Jr.'s prediction of the industry returning to the mainstream holds true.

Dale Earnhardt and his son Dale Earnhardt Jr. are still a force to be reckoned with despite their departure from active ...