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The Goldsmiths' Company has unveiled a striking new visual identity, updating its rich heritage for a fresh contemporary audience. With almost 700 years in the jewellery and silversmith industry, the ...

Walmart is giving its logo the first facelift in nearly two decades, rolling out a new identity that is a subtle nod to its past. The 61-year-old company unveiled Monday a refresh of its brand ...

One month into the methodical removal of several crumbling IBM-Endicott buildings, a key symbol of the company's early ...