Clinical vision scientist, Dr Neil Parry, sheds some light on why millions around the world are confused about the colour of a dress in a photo circulating on the Internet. “This is an example of a ...

There's actually a pretty simple explanation behind the dress that sparked an all out Internet war, and divided everyone between team white and gold and team blue and black. This picture of the ...

In late February 2015, the internet seemed to be a simpler place. Tumblr was still popular, Twitter was still Twitter and "going viral" was something of a more ubiquitous experience. And nothing ...