Bernarr Macfadden, who almost single-handedly launched the twin American obsessions with diet and exercise, wanted you to picture a roaring lion when you said his name out loud.

Today, as you trudge to the gym or begin a new fad diet, spare a weary thanks to Bernarr Macfadden, the eccentric, forgotten father of the American exercise movement. It was 100 years ago, in New Y… ...

Day by day in every way, I am getting well (Ha!) I am filled with health and strength, More than I can tell (Ho!) Now I know, I can go All along the way (Ha!) Growing better all the time, And singi… ...

Here are some things that the legendary bodybuilder Bernarr Macfadden believed in: Fasting to cure cancer. Fasting to cure asthma. Fasting to cure – here’s an interesting one – emaciation.

DUMBBELLS AND CARROT STRIPS (405 pp.)—Mary Macfadden & Emile Gauvreau—Holt ($3.95). Mary Williamson was only a Yorkshire millhand until Bernarr (“Body Love”) Macfadden, the “Father of ...

Time and again Macfadden showed an incredible sense of what the American public wanted, starting with the ideas he preached in Physical Culture. You tried many of Bernarr’s tactics, from the ...

BERNARR MACFADDEN, A STUDY IN SUCCESS—Clement Wood—Lewis Copeland ($3). ... exercises too little) most laymen, most doctors, agree. With his anti-medical theories ...

Though Bernarr Macfadden lived until 1955, he ran out of steam in the 1940s, when Americans largely came together over the war effort and mainstream medicine became so successful that it was much ...

PROFILE of Bernarr Macfadden, publisher & physical culturist. An article written by John Russell Coryell, who also wrote detective stories under the name of Nick Carter, & published by Macfadden ...

Though Bernarr Macfadden lived until 1955, he ran out of steam in the 1940s, when Americans largely came together over the war effort and mainstream medicine became so successful that it was much ...