On Monday, Apple launched a new iOS feature called Share Item Location. It's a new way to share the real-time coordinates of lost or misplaced items with third parties, including airlines. This works on accessories that support Apple's Find My feature, as well as AirTags.

Apple users will soon be able to share the location of lost items with more than 15 airlines. The Share Item Location feature, which is set to be introduced soon through an Apple software update, will let users share the locations of items with third parties.

The Apple Watch Series 10 has an impressive display: the watch boasts a larger screen that offers up to 30% more display area compared to its predecessors. This makes it so much easier to interact with apps and notifications so that everything you need is just a glance away.

Apple Watch Series 10 for just $349. That's $50 off the original price of $499. Opens in a new window Credit: Apple Apple Watch Series 10 $349.00 at Walmart $399.00 Save $50.00 Get Deal Bigger display,

The European Union is going after Apple for potential geo-blocking practices involving iPhone apps and content in the region.

Phone 15 becomes the top-selling smartphone in Q3 2024 regardless of missing out on Apple Intelligence features.

Apple is planning for some big changes in 2025 with the rumoured iPhone 17 Slim or Air likely to bag some headlines. But it seems the company might have a tough time matching its ambitions with the thinness of the upcoming model.

Apple has a history of eye-popping price tags, but the company is reaching new heights with a product that isn't even a gadget. After Apple Music unveiled a list of the 100 best albums of all time earlier this year,

Apple Music teamed up with Assouline for a limited-edition "100 Best Albums" coffee-table book that costs $450.

This week, Apple Music announced the release of a new coffee table book that’s sure to entice many hardcore music fans. It’ll only cost you $450. The book, “Apple Music: 100 Best Albums,” was created in partnership with luxury lifestyle publisher Assouline,